I will make sure we will not give too much of the storyline away in the trailer, because the majority our target audience had answered that they would much rather prefer to see a twist of the plot at the end that they didn’t know about.
The most common answer was a movie poster. By creating a movie poster for the trailer doesn’t give away anything about the movie apart from which type of horror the film is and it’s release date, which I think is a positive outcome due to the fact it makes the target audience attracted to watch the film.
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